Privacy Policy

Your privacy is very important to us. At The Long Chain we follow a few fundamental principles:

  • We don’t ask you for personal information unless we truly need it;
  • We don’t share your personal information with anyone except to comply with the law, develop our products, or protect our rights; and
  • We don’t store personal information on our servers unless required for the on-going operation of our site.

Website Visitors

Like most bloggers, The Long Chain collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Our purpose in collecting non-personally identifying information is to better understand how The Long Chain’s visitors use its website.

The Long Chain also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on our blogs. We only disclose logged in user and commenter IP addresses under the same circumstances that we use and disclose personally-identifying information as described below, except that blog commenter IP addresses are visible and disclosed to the administrators of the blog where the comment was left.

Gathering Personally-Identifying Information

Certain visitors to The Long Chain’s website choose to interact with us in ways that require us to gather personally-identifying information. The amount and type of information that we gather depends on the nature of the interaction. For example, we ask visitors who comment on our blog to provide a username and email address; for those who wish to receive The Long Chain updates via email, we collect their email addresses. In each case, we collect such information only insofar as is necessary or appropriate to fulfil the purpose of the visitor’s interaction with The Long Chain. We does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Aggregated Statistics

The Long Chain may collect statistics about the behaviour of visitors to its website. For instance, we may monitor the most popular pages or use the Akismet service to help identify spam. We may display this information publicly or provide it to others. However, The Long Chain does not disclose personally-identifying information other than as described below.

Protection of Certain Personally-Identifying Information

The Long Chain discloses potentially personally-identifying and personally-identifying information only to affiliated organizations that (i) need to know that information in order to process it on our behalf or to provide services available at The Long Chain, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using The Long Chain’s websites, you consent to the transfer of such information to them. The Long Chain will not rent or sell personally-identifying or potentially personally-identifying information to anyone. Other than as described above, The Long Chain discloses personally-identifying and potentially personally-identifying information only in response to a subpoena, court order or other governmental request, or when we believe in good faith that disclosure is reasonably necessary to protect the property or rights of The Long Chain, third parties or the public at large. If you are a registered user of The Long Chain website and have supplied your email address, The Long Chain may occasionally send you an email to tell you about new posts, solicit your feedback, or just keep you up to date with what’s going on. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. The Long Chain takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.

Cookies

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. The Long Chain uses cookies to help us identify and track visitors, their usage of the website, and their website access preferences. Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using The Long Chain website, with the drawback that certain features of the site may not function properly without the aid of cookies.

Ads

Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by The Long Chain and does not cover the use of cookies by any advertisers.

Comments

Comments and other content submitted to Akismet anti-spam service are not saved on our servers unless they were marked as false positives, in which case we store them long enough to use them to improve the service to avoid future false positives.

Privacy Policy Changes

Although most changes are likely to be minor, The Long Chain may change its Privacy Policy from time to time, and at our sole discretion. The Long Chain encourages visitors to check this page frequently for any changes to the Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

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